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Market Sales Manager – Connecticut / Western Massachusetts

Connecticut, USA

Job Type

Full Time

Workspace

Remote

Salary

Competitive base + performance-based bonus + car allowance + excellent benefits package

Requirements

We are seeking a high-energy, self-starter with a passion for premium wine and spirits and a strong track record of success in field sales. The ideal candidate will have:
• Minimum 1–2 years of experience in the wine and spirits industry
• Strong interpersonal and relationship-building skills
• Excellent verbal communication and presentation skills
• Ability to work independently and manage a territory with limited supervision
• Hands-on approach with a willingness to support activations, events, and displays
• Organisational skills and proficiency in Microsoft Office (Excel, Word, PowerPoint)
• A valid US driver’s licence and the ability to travel 4–5 days per week
• Based in Connecticut with full coverage responsibility for both Connecticut and Western Massachusetts
Physical Requirements
• Frequent travel within the territory
• Comfortable lifting up to 65 lbs for product handling and display building
• Able to stand, walk, and communicate clearly with trade partners and consumers

Role & Responsibilities

This is a field-based, commercially driven role covering both on-premise and off-premise accounts across the region. You will be responsible for executing sales strategies, supporting brand activation, and building lasting relationships with distributor partners and retail/on-premise stakeholders.
Key responsibilities include:
• Managing the company’s brand portfolio within the assigned territory
• Driving volume, distribution, and merchandising performance across key accounts
• Planning and implementing sales programming in coordination with the Regional Manager
• Leading display builds, merchandising execution, and POS placement
• Supporting sampling activations, promotional events, and consumer engagement initiatives
• Conducting regular market surveys to ensure pricing, menus, and marketing are in line with brand standards
• Travelling extensively within the region to visit accounts, identify new opportunities, and support trade relationships
• Liaising with distributor sales teams to align on execution and priorities
• Completing weekly reports and performance tracking as required
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Remuneration & Benefits
• Competitive base salary eligible for discretionary incentives
• The business also offers great benefits that allow you to manage your well-being, ensuring you can be your best self at work. This comprehensive benefits package includes, for eligible employees: paid time off, medical/dental/vision insurance, 401(k). A full list of benefits will be provided to eligible employees at initial offer. Sales roles also include an auto and home office monthly allowance.
• Career progression opportunities within a growing global company
• Exposure to international premium brands and dynamic brand marketing
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This is a high-impact, mid-to-senior level leadership role for a commercial sales professional ready to represent a globally recognized portfolio of premium brands. If you bring deep beverage industry expertise, team leadership experience, and a robust Connecticut / Western Massachusetts network – we’d love to hear from you.

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